How to Build Your Real Estate Business | Build a Business That Supports Your Dream Life, with Amy Gregory

Episode 82:

How to Build Your Real Estate Business | Grow Your Business as a Solo Agent

Amy Gregory is a top-producing real estate agent with eXp Realty in Mesa, Arizona, and she is sparking the interest of real estate agents all across the country with her uniquely simplified approach to biz dev and networking. Amy makes over six figures working an average of ten hours a week, allowing her to take full advantage of the time and financial freedom the real estate world has to offer! It’s all about learning how to build your real estate business. Even being a stay at home mom of four doesn’t affect her ability to operate as a top agent because of the way she set her business up. Amy joins us on the latest episode of Pursuing Freedom to share her journey and talk about her strategy for networking and biz dev.

Lead Gen With Instagram

Amy embodies a concept that we talk a lot about here on Pursuing Freedom—she figured out what matters most in her life, prioritized it, and designed a business model that supports her dream life! And although she came from a background in graphic design/marketing and fashion blogging, her ability to communicate with a specific audience in a way that resonates with them has proven to be invaluable! If you ask Amy for tips on how to build your real estate business, she would suggest using Instagram to generate leads, find clients, and grow your business. She was able to niche down by focusing her communication strategy on women and mothers in the suburbs, and Amy’s business has grown drastically as a result!

Six-Figure Side Hustle

In the back of her mind, Amy Gregory always wondered if she could build a side hustle that produced six figures. It didn’t take long for her to realize that even fifteen deals at $300k could put her there, and fifteen deals is not a lot! As you listen to Amy’s story for insights about how to build your real estate business, you will find that her success is driven by the desire to achieve work-life integration, not work-life balance, because there is a specificity in what you want to get out of this business as well as what you want to get out of your life. In the real estate world, it is easy to fall into the trap of comparing your success to the success of others. But Amy knows what works for her, and she knows what will keep her in alignment with her family and life outside of work. To hear more of Amy’s story, listen to the latest episode of Pursuing Freedom.

About Amy Gregory

Amy Gregory is a stay at home mom of 4 and a top-producing real estate agent. Yes, you read that right. She’s home most days, most of the time, so how is she also building a successful real estate business? Amy uses Instagram to manage 100’s of relationships at once, generating lead after lead. It’s been so successful for her, she created a course and is teaching other moms how to do it!

What You Will Learn:

  • Amy’s journey from marketing and graphic design into the world of real estate
  • How Amy used her fashion blogging experience to create a powerful social media strategy for her real estate business
  • How to build your real estate business by leveraging social media
  • Why Amy chose to focus her communication strategy on women and mothers in the suburbs
  • How Amy manages her time each day and maintains a sense of control
  • Why simplicity and efficiency are the cornerstones of Amy’s success
  • Amy’s strategy for identifying what and how to scale a business as a solo agent
  • How you can learn to build your brand through Instagram using Amy’s course

How to Connect With Amy Gregory:

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