July 11, 2025

Lindsay Dreyer

Episode 274: Design a Business That Starts with Joy: Lindsay Dreyer’s Journey to Alignment and Freedom

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Listen in as Erin and Lindsay discuss:

  • How pursuing joy—not just profit—transformed her real estate career.
  • Why moving from DC to New Hampshire was the smartest “scary” decision she ever made.
  • The 5 pillars of Lindsay’s Happy Agent Method for building a business that aligns with your life.
  • How to create a virtual brokerage culture that empowers agent autonomy and sustainability.
  • Why embracing change in today’s real estate market is critical—and how to find opportunity anywhere
  • … and more!

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About

Lindsay Dreyer sold her first home in 2004—one of those shiny new McMansions for a national builder—and was instantly hooked. But it didn’t take long to realize she wanted more than just a job in real estate. She wanted freedom, fulfillment, and a business that actually felt good to run.

By 2011, after years of grinding at brokerages that didn’t support top producers the way they should, Lindsay launched her own: City Chic Real Estate. Built from the ground up in the high-stakes Washington, DC market, City Chic became a haven for agents who wanted smart systems, high-touch marketing, and a collaborative, all-inclusive culture. Translation: no bro culture, no burnout, and no BS.

Fast forward to today, Lindsay is the founder of Happy Agent Co., where she coaches ambitious agents, leads high-impact workshops, and teaches real estate pros how to build businesses that are profitable, sustainable, and aligned. Her signature framework, The Happy Agent Method, flips the traditional hustle mentality on its head and helps agents grow with intention—without losing their minds (or weekends) in the process.

In 2017, Lindsay moved back to her hometown in New Hampshire, where she now runs City Chic semi-remotely, leads Happy Agent Co. nationwide, and lives her best life with her husband Andrew, their three amazing kiddos—Lexi, Will, and Lizzie—and a steady rotation of soup, yoga mats, and joy.

How to Connect With Lindsay

Recommended Resources 

✨ Ready to build a business you actually enjoy? Grab Lindsay’s FREE Start With Joy: Real Estate Workbook: www.happyagent.co/joyworkbook